Let’s face it — starting a business today looks very different from what it did even five years ago. The pandemic reshaped how we work. Layoffs, rising inflation, and the desire for more freedom pushed many people to question the traditional 9–5 path.
And now in 2025? That trend isn’t slowing down.
A recent McKinsey study found that 36% of employed people now identify as independent workers. That includes freelancers, consultants, gig workers, and side hustlers who turned their weekend projects into full-blown businesses.
But here’s the kicker: Most of them didn’t start with much money.
In fact, when I launched my own freelance writing business (which eventually grew into strategy consulting and a newsletter), all I had was a laptop, a WiFi connection, and the guts to charge ₱2,500 for a blog post. Spoiler: I charge more now.
Low-investment businesses open the door for people who want to test the waters without drowning in debt. They’re flexible, lean, and often designed to grow alongside your skills and confidence.
A low-investment business is one you can start with minimal upfront costs — typically under ₱30,000. It often uses skills, tools, or resources you already have.
Some of these businesses can be fully remote. Others may require you to get out in the real world — think cleaning services, tutoring, or mobile car washing.
What they all have in common is this:
They’re perfect for side hustlers, new entrepreneurs, or anyone looking to dip their toes into business ownership without risking everything.
Absolutely.
Here’s the thing: Many thriving businesses started with very little.
I’ve met entrepreneurs who launched home bakeries from their kitchen ovens, virtual assistants who landed global clients using just Facebook groups, and graphic designers who got their start creating birthday invites in Canva.
Closer to home, a friend in Cebu started a social media management service with a used laptop and a Canva Pro subscription. Within a year, she was booking ₱40,000+ retainers from local eCommerce clients.
Starting with less money often forces you to be more creative, scrappy, and focused — and that can actually be a huge advantage.
What to Consider Before You Dive In
Before you pick a business idea and run with it, ask yourself:
If you’re a graphic design geek or a social butterfly, choose something that fits your strengths. Passion helps — but so does self-awareness.
If you’re still working full-time, pick models that don’t require you to clock in daily — like digital products, freelancing, or blogging.
Have a decent phone and a laptop? You’re already halfway there.
The best low-investment businesses are scalable. You can start solo and eventually expand, outsource, or automate.
Let’s explore the most practical, profitable, and people-friendly ideas — grouped by type to help you focus.
Offer content to blogs, companies, or startups. Niching down helps — think finance, health, or marketing.
Startup cost: ₱0–₱2,500
Tools: Google Docs, Grammarly, simple website or portfolio
Provide admin support, email management, customer service, or content scheduling.
Startup cost: ₱0–₱1,500
Tools: Google Workspace, Trello, Canva
Sell logos, social media templates, or full brand kits. Start with Canva, upgrade as you go.
Startup cost: ₱500–₱1,500
Anecdote: A 19-year-old designer from Davao made ₱8,000 on her first-ever project.
Teach English, Math, or any skill — music, test prep, language.
Startup cost: ₱0–₱1,000
Tools: Zoom, headset, webcam
Launch an online store using suppliers that fulfill orders for you.
Startup cost: ₱5,000–₱10,000
Tools: Website builder, domain, supplier directory
Design shirts, mugs, tote bags — and a supplier prints + ships them.
Startup cost: ₱2,000–₱3,000
Tip: Use Pinoy humor or trending slang in your designs.
Think planners, resumes, Canva templates, or content calendars.
Startup cost: ₱500–₱2,500
Real example: One Pinay solopreneur earned ₱100K in 3 months with planner PDFs.
Great if you’ve helped others grow. Offer discovery calls, package sessions.
Startup cost: ₱5,000–₱10,000
Tools: Calendly, Zoom, website
Teach writing, digital marketing, baking, etc.
Startup cost: ₱2,000–₱8,000
Stat: Thinkific saw a 221% increase in Filipino creators since 2021.
Earn a commission for every sale you refer.
Startup cost: ₱1,500–₱5,000
Platforms: TikTok, blogs, YouTube
Build an audience and monetize through ads, products, or services.
Startup cost: ₱3,000–₱6,000
Tools: WordPress, Google Analytics
Use your phone to start. Talk about skills, lifestyle, or reviews.
Startup cost: ₱0–₱5,000
Example: A productivity vlogger in Manila hit ₱60K/month in under a year.
Shoot and sell photos on stock platforms.
Startup cost: ₱0–₱3,000
Great niche: Filipino culture, food, and street scenes
Sell on Etsy or your own site — passive income friendly!
Startup cost: ₱500–₱2,000
Tools: Canva, Gumroad
Especially in cities like Manila, Cebu, or Davao.
Flexible, mobile, and easy to scale.
Startup cost: ₱5,000–₱10,000
Case: A Quezon City resident now runs a mobile team after starting solo.
Serve condo units, offices, or residential homes.
Help seniors or busy professionals buy groceries, process documents, etc.
Diane, 32 – Digital Product Creator
Started during the pandemic. She now earns ₱50K+/month selling digital planners on Etsy.
RJ, 26 – Web Developer
Self-taught via YouTube. Booked ₱3K for his first site. Now works with SaaS startups.
Ella, 41 – VA Agency Owner
Started as a solo VA, now runs a remote team of four serving international clients.
Starting a business doesn’t have to mean risking everything. It’s okay to begin small, slow, and scrappy — that’s where most entrepreneurs find their edge.
Whether you’re freelancing from your apartment, creating digital downloads between errands, or launching a local service, the most important step is just that: starting.
At MSME Philippines, we’re here to support your entrepreneurial journey with practical insights, inspiring stories, and tools tailored for Filipino business owners.
Ready to take the next step? Explore more small business guides, startup tips, and free resources right here on the MSME Philippines blog.